British Columbia Equine ...On-Line News: Equine Canada Announces Martha Birkett as the Official Spokesperson

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Equine Canada Announces Martha Birkett as the Official Spokesperson

for Horse Week 2008

May 29, 2008

Ottawa, ON --- Equine Canada’s Recreation Division and the Provincial Equestrian Federations are thrilled to announce that Martha Birkett is the official the Spokesperson for Horse Week 2008, taking place May 30–June 8, 2008.

"I love the idea of a week of events devoted to horses. It ties beautifully with my cross-country ride, Giddy Up for Wishes, where I am raising money for the Children's Wish Foundation to help dreams come true for health-challenged children,” noted Birkett, who is currently riding from Ottawa to the Calgary stampede as an awareness-raising fundraiser for Children’s Wish Foundation. “One of my main goals has been to highlight the special, and often therapeutic, relationship that forms between people and horses. It's my pleasure to join horse-lovers across Canada in a week that celebrates these wonderful four-legged friends.”

Making a donation to Giddy Up for Wishes will help the Children's Wish Foundation grant wishes to children across Canada who have life-threatening illnesses. Some of those dollars raised by Martha’s journey will be allocated to horse-related wishes. Giddy Up for Wishes will forward donations to the Children's Wish Foundation chapter in the province from which they were received. Please visit http://www.storesonline.com/site/987284/page/927415 to make a donation.

In addition, Equine Canada is pleased to announce the 2008 Horse Week Sponsors. SSG Riding Gloves has once again paired up with Equine Canada as a Platinum Sponsor.

“Through our joint association and co-operation we can make people aware of the joys of horseback riding and further the progress of the sport in Canada,” stated Ed James, the President of SSG Riding Gloves. “As a nation-wide celebration of the horse, Horse Week is a fantastic opportunity for the horse industry in Canada, and SSG Riding Gloves is proud to support it.”

Also renewing their generous support for Horse Week 2008 is Gold Sponsor Wyeth Animal Health proud producers of QUEST PLUS Equine Oral Gel.

“In celebration of Horse Week 2008, Wyeth Animal Health is delighted to once again sponsor Equine Canada's continuing endeavor to improve horse health awareness and nurture the special relationship between equestrians and their magnificent riding and draft companions," remarked Courtney Forrester, Group Product Manager Equine, for Wyeth Animal Health.

Held annually to promote and celebrate Canada’s thriving horse industry, Horse Week appeals to both horse enthusiasts and the public alike. Featuring a wide range of activities held across the country, including trail rides, equine showcases, charity events, RCMP musical rides and competitions of all kinds, Horse Week has been growing steadily since its inception in 2002.

Horse lovers of all kinds, from competitors and recreational riders, to teachers and breeders are invited to participate in Horse Week 2007 by creating, organizing and registering their own Horse Week event, or by keeping their eye on Equine Canada’s website, www.equinecanada.ca for a list of registered events in their area. Be sure to bring a camera along to the events, snap pictures and send to horseweek@equinecanada.ca for inclusion in the Horse Week 2007 Photo Gallery.

The Horse Week Committee encourages horse lovers 18 years of age and under to enter the Horse Week ‘Kids Contest’ for the chance to win great prizes from Miss Filly at www.missfilly.com. With three different age groups, and four different categories to choose from, participants are encouraged to get together and let their creative sides shine!

Featuring the categories of Poems, Essays, Artwork and Miscellaneous (which can include anything from illustrated stories to sculptures), this is the chance to create something special around the theme of ‘A Horse of Course’. Visit www.equinecanada.ca for contest rules and entry forms. The deadline for entries is June 18, with the winners to be announced June 22.

If you would like to have your company marketed nationally as an Official Sponsor of 2007 Horse Week, please contact Equine Canada Marketing Coordinator, Cheryl Tataryn at 613-248-3433 x 111 or ctataryn@equinecanada.ca.

Visit www.equinecanada.ca for more information.

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